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For instance, here’s a popular SEO guarantee: And another possibly too-good-to-be-true guarantee: Not to mention this oh-so-safe and completely risk-free guarantee offering a “huge amount” of “naturel” backlinks 🙄 Sarcasm aside, I get it. As a business owner, guarantees like…Read more ›

Between navigating Google’s never-ending algorithm updates, fighting off competitors, and getting buy-in for projects, there are many significant SEO challenges to consider. So, which ones should you focus on? Here are the six biggest ones I think you should pay…Read more ›

Generally speaking, low-competition keywords are search terms where you likely don’t need many backlinks to rank on the first page of Google (backlinks are one of the most important ranking factors). By focusing on these less competitive terms, you can…Read more ›

Google is making it easier for merchants to surface product listings across its surfaces through automated 'website crawl' feeds.

Pinterest is rolling out new AI-powered ad tools and measurement partnerships to drive better performance and brand safety for advertisers.

Imagine you have hundreds of files in a folder labeled “Important Files.” Some of the files are named by date, some by subject, and some by author.

Are you noticing your traffic from Google starting to go down? Algorithm updates in 2024 have shaken traditional SEO.

I’ve been helping people create letters of recommendation for jobs they want, internships, promotions, and more, for over ten years. I’ve learned during this time that if you’re not selling yourself effectively, you won’t make a lasting impression.

As a digital marketing expert, I’ve tried several strategies over the years. And one thing I’ve learned is that marketing nonprofits requires a specialized approach.